In the introduction to the book Vector bundles and K-theory
http://pi.math.cornell.edu/~hatcher/VBKT/VBpage.html
two approaches to classification of (topological) vector bundles are discussed - the topological $K$-theory and Characteristic classes. Having algebraic geometry in mind, characteristic classes are omni-present when one deals with complex projective manifolds (Grothendick-Riemann-Roch...). One computes them quite often. However I don't seem to remember calculations of the whole ring $K(X)$ in books on algebraic geometry. So I wonder, do people compute (the topological) $K(X)$ for complex projective manifolds? And if they do, in which circumstances and for which purpose?