This follows from the fact that the complete graph on five vertices cannot be imbedded in $\mathbb S^2, $ in itself an application of Jordan Curve. If your two square curvy diagonals stay inside the square without intersecting, a fifth point outside the square can be joined to the four vertices by disjoint arcs, thus creating a complete graph on five vertices. Very nice book by James Munkres, "Topology: a first course" where, on page 386 exercise 5, he does the graph on five vertices. Note that the concept of inside for the square uses elementary ideas such as convexity.

ORIGINAL: This follows from the fact that the complete graph $K_5$ on five vertices cannot be imbedded in $\mathbb S^2, $ in itself an application of Jordan Curve. If your two square curvy diagonals stay inside the square without intersecting, a fifth point outside the square can be joined to the four vertices by disjoint arcs, thus creating a complete graph on five vertices. Very nice book by James Munkres, "Topology: a first course" where, on page 386 exercise 5, he does the graph on five vertices. Note that the concept of inside for the square uses elementary ideas such as convexity.

EDIT: As mentioned by Henry Wilton in comment below, there may be other routes here. In particular, I have a book by Robin J. Wilson just called Introduction to Graph Theory, second edition, and in section 13, pages 64-67, in which he develops Euler's formula for planar graphs and as a quick corollary shows that $K_5$ and $K_{3,3}$ are nonplanar, these being Theorem 13A and Corollary 13E. It is anybody's guess whether JCT is used implicitly in defining "faces" properly for Euler's formula. I don't know.