Parabolic bundles were introduced in the 70's by Mehta and Seshadri in the set
up of a Riemann surface with cusps. They were trying to generalize the
Narasimhan-Seshadri correspondence on a compact Riemann surface (between
polystable bundles of degree $0$ and unitary representations of the
fundamental group). In the non-compact case, they were able to determine the
missing piece of data - partial flags and weights at each cusp. They
established what is now called the Mehta-Seshadri correspondence. Then they
proceeded to study the moduli space.

Mehta, V. B.; Seshadri, C. S.
Moduli of vector bundles on curves with parabolic structures.
Math. Ann. 248 (1980), no. 3, 205–239. 

http://link.springer.com/article/10.1007%2FBF01420526

Since then, the definition of a parabolic bundle has been clarified (tensor
product with the initial definition is not really computable for instance) and
generalized. This is a long story starting with C.Simpson, I.Biswas, and many
authors. The upshot is that given a scheme $X$, a Cartier divisor $D$, and an
integer $r$, there is a one to one tensor (and Fourier-like) equivalence
between parabolic vector bundles on $(X,D)$ with weights in
$\frac{1}{r}\mathbb Z$ and standard vector bundles on a certain orbifold
$\sqrt[r]{D/X}$, the stack of $r$-th roots of $D$ on $X$. So one can turn your
question in: why are these orbifolds natural ? They were first introduced by
A.Vistoli in relation with Gromov-Witten theory. They also turned out to be
related to the section conjecture (rational points of stack of roots are
Grothendieck's packets in his anabelian letter to Faltings). So parabolic
sheaves - and stack of roots - are ubiquitous. They are also very strongly
related to logarithmic geometry.