Approximation-preserving reductions between optimization problems in the same complexity class. This may require a bit of explanation. My trade is developing polynomial approximation algorithms for various computational problems that are known to be NP-hard. Most of these problems polynomially reduce to each other; if the reductions could be extended to the corresponding approximation algorithms I (as well as numerous other mathematicians and software engineers) would be out of business. However, one of the consequences of PCP theorem is that, provided that $NP\neq P$, the existence of a polynomial reduction between problems does not imply the existence of a polynomial reduction between the corresponding approximation problems.