My question was prompted by an earlier MO by @Daniel: ***Duality map in strictly convex Banach spaces*** I will even use his symbol $\phi$ below. Let $B$ be an arbitrary Banach space. Let $S := \{x\in B:\|x\|=1\}$ be its unit sphere. Let $\Gamma := \{f\in B^\*: \|f\|=1\}$ be the unit sphere in the dual space $B^\*$. **QUESTION** Are the following two conditions on $B$ equivalent: 1. B is isometric to a Hilbert space. 2. There exists an isometry $\phi: \Gamma \rightarrow S$ such that $\forall_{f\in\Gamma}\ f(\phi(f))=1$. **?** The finite-dimensional case is especially basic. **REMARK** Perhaps similar questions were asked in the past (on MO too?)--please, let me know.