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Alexandre Eremenko
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Most explanations miss a very simple point. Mercator projection becomes simple if we use complex numbers. It is the stereographic projection which sends the North pole to $\infty$ and the South pole to $0$, followed by the complex logarithm. All formulas immediately follow from this observation.

For the details and historical discussion see Osserman's paper Mathematical Mapping from Mercator to the Millennium,

http://www.msri.org/people/staff/osserman/papers/ROssermanPart_V.pdf

Alexandre Eremenko
  • 91.8k
  • 9
  • 259
  • 429