It brings out the difference between the two sides quite clearly: on the completed cohomology side, we have a Galois action, which is encoded in the appearance of $\rho^u$.
(Classically, thisThis reflects the classical fact that every cuspform appears "twice" in cohomology.)
Note also that this isomorphism is not canonical. In this sense, it is analogous
to looking at classical cohomology of modular forms with say $\mathbb Q$-coefficients,
and modular forms with $\mathbb Q$-coefficients. These will be isomorphic as Hecke modules
--- up to the issue of cuspforms appearing twice in cohomology --- but not canonically so. In order to make the Eichler--Shimura isomorphism canonical, one has to extend scalars to an appropriate period ring. Whether this is possible with completed cohomology I'm not sure about at the moment.
One more remark: trading in a $U_p$-action for a $GL_2(\mathbb Q_p)$-action is a fairly significant upgrading of structure, and this is why completed cohomology provides a useful tool for proving modularity theorems for Galois representations, over and above the already-existing theories of $p$-adic modular forms and $p$-adic modular symbols.