See Kapovich and Leeb this paperOn asymptotic cones and quasi-isometry classes of fundamental groups of 3-manifolds, or Kapovich, Kleiner and Leeb this paperQuasi-isometries and the de Rham decomposition. This result can be also proven using the arguments of Eleanor Rieffel in hereGroups quasi-isometric to $H^2\times R$ (Journal of the London Mathematical Society 64 Issue 1 (2001) 44–60 doi:10.1017/S0024610701002034) which avoid asymptotic cones (in the case you do not accept the Axiom of Choice).
fixed arxiv front-end link, gave full paper details and doi link; added titles and authors to others
David Roberts
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