If $e$ is principal in a proper Levi subalgebra whose Dynkin diagram involves a component of type $A_k$ with $k$ odd, then e is not even. This is very easy to see by writing down an explicit $sl_2$-triple containing $e$. Occasionally, one can find another good grading for such $e$ (if it is Richardson) but this is quite rare outside type $A$. Also, if $e$$e\ne 0$ is rigid in the sense of Lusztig-Spaltenstein then $e$ is never even (nor Richardson) and for $g$ exceptional all rigid nilpotent orbits except two (I think) are principal in Levi subalgebras. From the representation-theoretic viewpoint, rigid nilpotent elements give rise to the most interesting finite $W$-algebras.