What about Weiner's Wiener's proof that the reciprocal of a nowhere zero function on the circle with absoluetely convergent Fourier series also has this property? Gelfand basically created the theory of Banach algebras in order to give a short, clean proof.
I think Halmos said something to the effect that Weiner Wiener didn't really understand his own theorem, because he didn't find Gelfand's proof.

