In the book Ramsey Theory by Graham, Rothschild and Spencer the authors state:
The Hales Jewett Theorem strips van der Waerden's theorem of its unessential elements and reveals the heart of Ramsey theory. It provides a focal point from which many of the results can be derived and acts as a cornerstone of much of the more advanced work. Without this result Ramsey theory would more properly be called Ramseyian theorems.
I am interested in knowing as to what further advanced results flow from the Hales Jewett theorem and why is the theorem so crucial.
Thanks for your time.