Defining $$\xi(s) := \pi^{-s/2}\ \Gamma\left(\frac{s}{2}\right)\ \zeta(s)$$ yields $\xi(s) = \xi(1 - s)$ (where $\zeta$ is the Riemann Zeta function).

Is there any conceptual explanation - or intuition, even if it cannot be made into a proof - for this? Why of all functions does one have to put the Gamma-function there?

Whoever did this first probably had some reason to try out the Gamma-function. What was it?

(Best case scenario) Is there some uniform way of producing a factor out of a norm on the rationals which yields the other factors for the p-adic norms and the Gamma factor for the absolute value?