The factorization norm, sometimes also called $\gamma_2$ norm play an important role in (quantum) communication complexity and is defined for a $n\times n$ matrix $A$ by:
$\gamma_2(A) = \max || A \circ uv^t||_{\mathrm{tr}}$ where the maximization runs over all unit vectors $u$ and $v$ ($||u||=||v||=1$)
We can find many equivalent definitions such as: $\gamma_2(A) = \min \lambda$ such that $(A)_{ij} = \langle u_i | v_j\rangle$ and $\forall i,j$ we have $ ||u_i||\leq \lambda$ and $||v_j|| \leq \lambda$.
And the trace norm is defined by $||A||_{\mathrm{tr}}=\mathrm{tr}\sqrt{A^\dagger A}$.
These two norms are equivalent, so there exists a constant $C_n$ such that $||A||_{\mathrm{tr}} \geq C_n\gamma_2(A)$. What is the value of $C_n$?
Having played with a few examples I conjecture that $C_n=1$. Also note that the reverse inequality can be easily obtained: $||A||_\mathrm{tr} \leq n\cdot \gamma_2(a)$.
In particular, I am interested by the case where $A$ is definite positive. In this case the trace norm is simply the trace of $A$, and I can prove that $\gamma_2(A) \geq \sqrt{tr(A)}$.

